Saturday, November 06, 2010

DT Webzine



Mes amis at DT released their latest webmag earlier this week, apart from being a FREE publication for digitalized minds ! DT does exactly what it says on the cover.
I'm off for a coffee capsule and a digital page flipping moment ...




Monday, November 01, 2010

Playlist # 01


Once upon a time there was a saying which went like this : " Music is the poetry of the air." Music has been in the air ever since ...
'Augmented ' is an intimate playlist. It has a childlike innocence to it; the music comes from a new breed of underground artists.The tracks were put together on a zero decibel morning without causing a stir in the neighbourhood !

Enjoy the poem :-)



Augmented is on the takeaway menu too !
All you have to do is spoon-feed your iPod with Augmented .

Compiled by the lonesome blogger
LAB77 is 4our years old !

The World Wide Web is not what it used to be.
I prefer to call it " World Wild Web" !

Dear readers , thank you for visiting LAB77 the blog.


the lonesome blogger




Tuesday, October 26, 2010

Logo Crowdsourcing




Logo redesign is a risky business. GAP received negative feedback from fans on its facebook page regarding the new logo. GAP fans wanted their iconic logo back... And GAP listened to fans with full attention ! It took only one week for GAP to remedy the situation.
The people at GAP decided to bridge the gap ! between the brand and its customers by returning to the old logo. How fast was that ?


We at LAB77 like logo ! From time to time, we dream about logo and logo design... We had a take on the GAP logo :


Monday, September 13, 2010

Chocolate Open




Chocolate is known for its bliss-out properties. Roger Federer dotted the " i " on Lindor :
" Hard on the outside, soft on the inside ! "
Lindor, Anyone ?


Wednesday, August 04, 2010

adidas Originals

Coming soon in frameless ! magazines ...


Friday, July 09, 2010

Eye Scream # 01




Monday, June 14, 2010

Knight And Day




Night and Day football is the rule of the moment . Enjoy !

Wednesday, June 09, 2010

World Cup







Unless you are a new born baby, South Africa is playing host to the FIFA World Cup.
Artists from the City that brought me surprises(good and bad alike!) kick-off the World Cup with a series of 33 illustrations which are worth a good glimpse. The rest of the EYE SCREAM illustrations can be discovered on the AmICollective website.

I have also included a beautiful playlist : Augmented Journey which you can listen to while catching some good waves online !


Monday, May 10, 2010

Melbourne Logo














Today Ivana guides us through the City Of Melbourne. Enjoy the Branding side of Melbourne !


Thank you Ivana for your EYE SCREAM ! I still owe you an ice cream !

Monday, April 12, 2010

Coke by Karl Lagerfeld

Kate Moss might be a Coke addict; both Kate and Coke have one thing in common though, they are dressed by topnotch designers. After Roberto Cavalli, Nathalie Rykiel and Manolo Blahnik, it's now time for megawatt designer Karl Lagerfeld to have his signature touch on the iconic Coke bottle. Funny as it may seem, the kaiser designed his own silhouette onto the bottle. It is also good to note that mister Karl Lagerfeld himself created the whole campaign from start to finish(models selection, photo shoot and advertisng) .

If you are hanging around in the city that brought you Yves Saint- Laurent, i suggest that you get offline and dress your thirst at colette .

Tuesday, March 30, 2010

evian




This campaign comes straight from the fountain of Paris-based agency Euro RSCG. I decided to mess with it a little bit...
evian = naive ( spelled backwards)

Tuesday, March 09, 2010

Monday, March 08, 2010

In Bloggers we trust...


Thursday, February 18, 2010

Pianist Envy


Jason Beck also known as Chilly Gonzales, alias Gonzales, alias Gonzo(who is also known under other pseudonyms) is a musician whose music seldom comes out from a radio station. He is very sincere with the piano. "Pianist Envy " ; it's him and it sounds really good.
Download the first ever piano mixtape here : http://chillygonzales.com/mixtape
Tracklist :
1. Tipsy
2. Many Men
3. Touch It
4. Vocal Chords
5. A Milli
6. Grindin
7. Rollin and scratchin
8. Single Ladies

Sunday, February 14, 2010

CELEBRATE LOVE












Love never goes out of style. Some lovely designers from around the world had their take on love. They were generous enough to share their pieces with us.
Happy Valentine's day


Wednesday, January 27, 2010

THE EYES OF MARS



Marion Cotillard a plus d'un tour dans son BAG.
La BAGarre se passe ici :http://www.ladydior.com/
Baby did a BAG BAG thing ! Enjoy

Monday, January 18, 2010

WASH ME




I went for a drive with someone the other day. What better place than in a car to have a car-related conversation; she told me that my car is all vintage. My passenger forgot one thing : The more dirty my car becomes; the more vintage it gets !

Speaking about vintage, my friend Miro, from the country that brought you fine chocolates sent me the " WASH ME " digital art book in a special edition format(audio, text and video all mixed up in a mouse friendly version) dedicated to bloggers. I must confess that i am not a MINI fan myself but the art book is certified as highway material !!( like driving back and forth on the highway at 300 with Amy Winehouse! can you see that ?)
So, I succumbed ! Et voilĂ  it's on my blog. Enjoy

Get your shopping mouse ready, the ultimate vintage version of the book is available here:http://washme.ch/

Thursday, December 24, 2009








Friday, December 04, 2009

MAGNUM







It's a treat for the retina. It's world exclusive. It's advertising. And remember, you've seen it here first.